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4ZERO

Better washing performance, Lesser environmental impacts

Blue Denim, Green Approach

To make denim go green by adopting greener production methods. These new processes can

reduce water usage by up to 90% and chemicals up to 70% when compared to the current conventional eco wash method.

Four "ZEROs" in Laundry Process

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Minimise labour work by increasingly adopting laser technology to create various levels of fades.

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Utilise environmentally friendly chemicals to partially remove the denim colour and oxidise the denim fabric. 

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Uses eco chemicals, instead of hypochlorite, as the oxidising agents to create different oxidising effects. 

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Stones are abolished to eliminate the problem of environmental disposition of waste, wastewater, as well as the damage to machines resulting from stone washing process. 

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